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This is a must-have for every animal lover!​  Tales & Treats is an interactive, advertisement-free publication featuring cover-to-cover informative, heart-warming, and inspirational stories from international experts. Each issue also features healthy doggie treat recipes and "Remi's Toy Box" which includes products and services from around the globe. Tales and Treats blends stunning photos with a clean, fresh design and interactive editorial content.

Tales & Treats is now available to download for only $1.99 during the month of May in honor of National Pet Month!

Tales and Treats is an ad-free, 70+ page interactive publication that pays it forward.  A portion of the proceeds of your download purchase will be donated to the Pets Make A Difference Fund. This program supports clinical research at the University of Wisconsin School of Veterinary Medicine. (see more about the program below)

Nourish and Flourish™ was created by Veracity Media Group (VMG) as a flagship "traditionally printed" title in 2019. Due to the overwhelming success and positive feedback, VMG has released a series of "Nourish and Flourish Presents" special-interest interactive digital publications now available on multiple international digital newsstands.. Not only is this great timing (in light of the world crises we are experiencing), but it is also very eco-friendly!

Pets Make A Difference Fund was established due to the care that Scout MacNeil, a beloved Golden Retriever, received at the University of Wisconsin School of Veterinary Medicine while he was fighting cancer. 

For seven years,  Scout brought indescribable joy to the lives of his WeatherTech® family. On March 22, 2020, he bravely crossed the rainbow bridge to that special place where he no longer has to fight cancer. He died a hero, and although not here in body, his spirit continues on, advocating for other pets in need of lifesaving treatment. Scout brought international attention to canine cancer and rallied people worldwide to donate to the cause.

The University of Wisconsin School of Veterinary Medicine works tirelessly to research and administer lifesaving treatment to thousands of pets like Scout each year. To help the people who helped Scout and other patients just as special as him, we ask you to please join us in donating to the University of Wisconsin School of Veterinary Medicine and the important cancer research they do.

Read all about Scout and UW School of Veterinary Medicine in the current edition of Tales and Treats.

Pets make a difference in your life. You can make a difference in theirs.
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Springtime is seen as a time of growth, renewal, of new life being born, and of the cycle of life once again starting. Let's all share positive thoughts and prayers for better times ahead. 

Easter weekend:
As we come together in spirit this weekend to share a meal, (although it may be virtual) and celebrate Easter, let us first remember how it came to us and be thankful.

Food is born from the bounty of the Earth, in warm sunlight, rich earth, and cool rain.

May it nourish us, in body and mind, and provide us with the things that are good for living a healthy life.

We are grateful to those who cultivated it, those who harvested it, those who brought it to us, and those who prepared it.

May its consumption bring about the pleasures of friendship, love, and good company.
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Local. Seasonal. Delicious . . . A True Taste of Oregon
Executive Chef Adam Ruplinger, Steamboat Inn, Idleyld Park, Oregon 
Adam grew up on a farm in the heart of Wisconsin, where meat and potatoes are king. But the move to Minneapolis proved to have the biggest influence on his culinary style; he landed squarely at the side of a James Beard Best Chef: Mid-West semifinalist Doug Flicker at Auriga.  After assisting Chef Flicker at a James Beard House dinner, Adam’s passion took flight.  He learned to push the boundaries of what a chef can do with food. 
 After ten years in Minneapolis kitchens (Auriga, Sous Chef at Martini Blu, Mission, Barrio, Common Roots, Chef de Cuisine at Cocina del Barrio), Adam made a pilgrimage to Portland, Oregon. In August of 2013, fresh off Interstate 84, Coppia Restaurant & Wine Bar nabbed him as the Executive Chef before anyone else had the opportunity.  
 
At Coppia the focus was on the food and wine of Piedmont, Italy. But Adam was able to infuse his devotion to locally sourced ingredients, supporting organic farmers when possible.

Then the excitement of a bold new restaurant project drew Adam to The Parrott House at Roseburg, Oregon. Adam oversaw the design and transformation of several former upstairs bedrooms of the house into a full kitchen. As Executive Chef, he also created and executed a European-focused menu.

His farm-to-table passion drew him to Steamboat Inn which has had a commitment to sourcing locally long before it was a movement.  Adam is the perfect addition to the team at Steamboat.  Here he provides guests with a true taste of Oregon perfectly paired with local wines. He also loves cooking on the Big Green Egg and trying out new flavor profiles each season.

At the Steamboat Inn, he works  with Executive Sous Chef Bryar Horn and Sous Chef Keenan McGrew, providing  guests with a true taste of Oregon. 
Covid-19 News:  The restaurant at the Steamboat Inn is closed until mid April. Everyone stay safe and take care of each other. We will see you soon.

Steamboat Inn 
42705 North Umpqua Highway
Idleyld Park, OR, 97447, United States
541-498-2230

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Long before humans populated the planet, plants, animals, and soil evolved and thrived through an elegant and efficient exchange of nutrient commerce that benefitted all three. Plants fed both the soil and the animals. The animals (through their waste) fed the soil, which in turn fed the plants. It wasn’t until the introduction of fossil fuel-based, synthetic fertilizers in the mid-twentieth century that all of that changed. 

For a time, it appeared as though science was able to exceed the production capacity of nature. Indeed, synthetic fertilizers (and the mining of carbon-rich soils) produced a never before imagined bounty throughout the industrial agriculture era. But that bounty continues to come at a cost, including off-site environmental impacts like hypoxic (dead) zones in our oceans and cyanobacteria outbreaks in our lakes—the result of fertilizer runoff from our farms. In addition, the industrial agriculture model is heavily reliant upon chemicals that have known detrimental impacts on insect populations as well as the plants, animals, and humans that come in contact with them.

Regenerative agricultural practices, in contrast, put back in place the natural symbiotic relationships between plants, animals, and soil. In so doing, these practices ameliorate the adverse environmental and climate impacts of industrial agriculture as well as restore the nutrient density and flavor to our food.

“To put it simply,” says Allen Williams, Ph.D., 6th generation farmer and founding partner of Soil Health Consultants, if we correct our soil health problems, then we will correct our mineral density and flavor issues in our foods. The health of the soil holds the key to human health, our planet’s health, and the flavor of our food.”

To learn more please visit:
Soil Health Academy

About Dr. Allen WilliamsAllen Williams is a 6th generation family farmer and founding partner of Soil Health Consultants, LLC, Grass Fed Insights, LLC, and a partner in Joyce Farms, Inc. He has consulted with more than 4,200 farmers and ranchers in the United States, Canada, Mexico, and South America on operations ranging from a few acres to over 1 million acres. Allen pioneered many of the early adaptive grazing protocols and forage finishing techniques and has spent the last fifteen years refining those. He is a "recovering academic," having served fifteen years on the faculty at Louisiana Tech University and Mississippi State University. He holds a BS and MS in Animal Science from Clemson University and a Ph.D. in Livestock Genetics from LSU. He has authored more than 400 scientific and popular press articles, and is an invited speaker at regional, national, and international conferences and symposia. His major areas of research and business focus include soil health, cover crop/livestock integration, adaptive forage and grazing management, high attribute pasture-based meat production, and alternative marketing systems.


Allen and his colleagues specialize in whole farm and ranch planning based on the concept of regenerative agriculture. Their approach creates significant "value add" and prepares the landowner for multiple enterprise/revenue stream opportunities that stack enterprises and acres. This approach allows for enhanced profitability and/or investment value. They routinely conduct workshops and seminars across North America.


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Science suggests that improving soil health can bring taste and nutrient density back to our food.

​You see the red, tempting slice of delicious on your sandwich. It was labeled “tomato” in the produce section of the supermarket where you picked it up. It certainly looks like a tomato and even has the faint, familiar smell of tomato. But after just one bite, your taste buds aren’t buying it. Meh. Blah. It might as well be a slice of water-filled balloon for all the flavor it offers. 
This reaction seems to be increasingly familiar. And it’s not just the tomatoes that betray our sense of taste and smell. When it comes to most commercially grown fruits, vegetables, and meats, consumers across the country are increasingly asking, “Where has all the flavor gone?” Have our taste buds been dulled, or is something more nefarious stealing the taste from our food?
 Science suggests it’s probably not the food itself, but how we grow the food that matters most when it comes to increasing taste and nutrition. Research now shows that what passes as food and what actually tastes like food is most affected by a secret that’s hidden under foot. 
 For some time, we’ve known that a single teaspoon of healthy soil contains more life (bacteria, protozoa, fungi, nematodes, worms, etc.) than there are people on the planet. The soil biome is the single largest on earth, but is among the least understood. This mostly unseen and largely underappreciated ecosystem is responsible for all terrestrial life. 
Simply put, without our living soil, there would be no “us” or any other terra firma creatures roaming about.
 Today, scientists exploring this subterranean frontier are working not only to identify the microscopic organisms that make up this elegant ecosystem, but also to more fully understand the complex interactions and symbiosis between these organisms, the plants they feed, and the plants and animals that ultimately feed us. 

Read all about  An Introduction to Regenerative Agriculture
By Ron Nichols in our current edition. Order your copy today - quantites are limited!
Source: Soil Health Academy
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From a simple, lonely melody to an intricate sonata, sometimes it feels like music can speak directly to your heart in a language that you don’t know but your emotions understand. And that’s because music is a language, the language of emotion.  And I mean that literally. Music has structure, progression, and syntax—just like language. The brain even processes musical syntax using the same area it uses to process language syntax. Next time you hear someone speaking emotionally, listen to the acoustic characteristics of the voice. The person will mirror music of the same emotion: fast, loud, and high for excitement and happiness, slower and softer for melancholy.
~ Ali Jennings, Ph.D. in neuroscience. University College London

Read the entire article in the current edition of Nourish and Flourish.

Article reprinted with permission, Alistair Jennings, Ph.D., American Institution of Physics.

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.Just as every home is different, so is every dog. In this stunningly photographed book of architecturally superb houses—many of them architects’ own homes—readers see ho the presence of a dog brings warmth and life to the most dramatic spaces. 

“Photographing people’s homes on a regular basis, I soon realized that the shoots I enjoyed most were the ones where dogs were present,” writes author and photographer Nicole England. “It didn’t matter how imposing the architecture, how serious the home owner, or how earnest the architect might be, some doggy hijinks could immediately bring an element of sociability, authenticity, and fun to the day.

Seemingly oblivious to the designer furniture, heritage considerations or serious design aesthetics, dogs can make themselves at home anywhere, and make any room feel more like home.

We are so proud to showcase this incredible book in our current edition. Learn more at residentdog.net.

ABOUT THE AUTHOR:
Nicole England is a Melbourne-based architecture and interiors photographer who has worked with many of the industry’s top architects and designers, both in Australia and abroad.

A graduate of the highly regarded Elam School of Fine Arts within the University of Auckland, she has an intimate understanding of light and form, and a sharp eye for composition.

Her photography brings the everyday spaces we inhabit into focus, highlighting the artistry and the beauty that is often overlooked.
 Her work has graced the glossy pages of magazines worldwide, including Architectural Digest, Elle Decor, Wallpaper, Vogue Living, Artichoke, Belle, House & Garden and Nourish and Flourish.

​All photos © Nicole England. Book cover courtesy of Thames & Hudson.
Published with permission.
Italian Greyhounds as featured in "Resident Dog" by Nicole England
Enzo and Carlo, Italian greyhounds Architect: Ian Moore, Sydney Hills, Sydney
Border Collie
Skipper, Border collie, Architect: Handelsmann + Khaw, Hunters Hill, Sydney
Toy poodle
Ginger and Harry, Toy poodles Architect: Jackson Clements Burrows, Elsternwick, Melbourne
French bulldog
Stewey, French bulldog, Architect: Austin Maynard, Northcote, Melbourne
Labradoodle, Australia
Muddy, Labradoodle, Architect: Tonkin Zulaikha GreerBalmain East, Sydney, From his vantage point looking out over the park and laneway, Muddy vigilantly surveils the area, protecting his owners from intruding dogs and possums.
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We are honored to pay tribute to Frank and Jeanne Moore now married for 76 years - this is a story of love and dedication between  two inspirational conservationists and American heroes. 

Above: John Waller, Founder, Uncage the Soul Productions, sharing copies with Frank and Jeanne Moore.

Few Oregonians have had a more profound, positive influence on so many of their fellows in the Beaver State than Frank and Jeanne. This remarkable couple have been a role model to hundreds if not thousands of people over their decades of effort to protect Oregon outdoor treasures like the North Umpqua River. Rarely is there a time when they don’t have guests visiting — often from other states or Europe. Sharing conversation, meals, time on the water with a rod in hand. Looking for wildflowers in the woods. Casting lessons in Frank’s pond. Numerous Veteran’s Day parades. Frank and Jeanne are the centerpiece of all these activities, and more. 

"When dad returned from Germany, they moved to Roseburg, where they bought a cafe they renamed Moore’s Sportsman’s Cafe," says their daughter, Colleen.  "They owned it until the 1950s".  Frank would drive from Roseburg to the Steamboat Lodge, on the North Umpqua River, (then owned by Clarence Gordon), and guide some of the guests.  There is a story that some of the employees at the his cafe put a missing person’s ad in the paper saying he was last seen heading up the river! 

Frank proceeded to turn his passion for steelhead fishing into a profession and eventually bought the Steambaot Lodge and renamed it the Steamboat Inn. This locale has been a mainstay of the steelhead fishing experience on the North Umpqua since the early 1950s. 

Today, The Frank and Jeanne Moore Wild Steelhead Sanctuary on Oregon’s North Umpqua River designates approximately 100,000 acres of public lands in some of the best remaining wild steelhead spawning areas in the Pacific Northwest. It pairs a legendary river, treasured by Oregonians and frequented by thousands of foreign visitors yearly, with two inspirational conservationists and American heroes.

Frank and Jeanne Moore bind the people of the North Umpqua to its natural bounty. As stewards of the North Umpqua, Frank and Jeanne embody the resilience and grace of the landscape itself.  Their life together is documented in the film Mending the Line, and Frank was the subject of an OPB Field Guide special.

In World War II, Frank Moore stormed the beaches of Normandy along with 150,000 troops during the D-Day Allied invasion and was awarded the Chevalier of the French Legion of Honor for his bravery. He returned home after the war, started a family, and pursued his passion of fishing on the winding rivers in Oregon.

For 20 years, Frank and Jeanne ran the legendary Steamboat Inn on the banks of the North Umpqua. Frank served on the State of Oregon Fish and Wildlife Commission from 1971 to 1974. He has been recognized for his conservation work with the National Wildlife Federation Conservationist of the Year award, the Wild Steelhead Coalition Conservation Award, and his 2010 induction into the Fresh Water Fishing Hall of Fame.

Jeanne Moore is a self-taught botanical expert who has spent her life identifying the myriad native plant species in the Steamboat Creek watershed. Her discovery of rare plants in the Limpy Rock area of the Umpqua National Forest in the 1970s led the U.S. Forest Service to declare 1,800 acres of land a Natural Research Area. 

The sanctuary proposal elevates steelhead as a management priority on high conservation value lands and waters in the Steamboat Creek watershed. The watershed provides over 50 river and stream miles of some of the most important habitat in the region for summer and winter steelhead, spring Chinook, coho salmon, rainbow trout, and other native species.

It serves as one of the few remaining cold water refuges for summer steelhead, which migrate from the main North Umpqua River to the cooler waters of Steamboat and Canton creeks in the summer months and hold in specific pools until the fall rains arrive. The Big Bend Pool of Steamboat Creek is one of the few places in the world where people can easily view hundreds of summer steelhead that use the pool as a refuge from warmer stream temperatures. 

Some places should stay wild forever. Thanks to the people and organizations that know the importance of the North Umpqua, we can take heart that this river will remain the storied stream it’s always been: a place of tenacious wild fish, emerald water, and ancient forests open to all.
Sources: 
Western Rivers Conservancy
Dean Finnerty, a wild steelhead initiative manager for Trout Unlimited.

Photos and video by John Waller, Uncage the Soul Productions


Read more about the North Umqua River and the Steamboat Inn in our current edition - order your copy online today!

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Mending the Line is the extraordinary story of Frank Moore, WWII veteran and fly-fishing legend, returning to Normandy with his wife to fish the rivers he saw as a soldier in World War II. In 1944 Frank landed along with some 150,000 other troops on the beaches of Normandy, France for the D-Day allied invasion. Despite the cacophony of war around him, the young avid fly fisherman couldn’t help but notice the productive fisheries on the rivers he and his fellow troops crossed as they made their way into occupied France.  In 2015, Uncage the Soul Productions, along with over 500 crowdfunding backers, realized Frank’s lifelong dream of casting a fly onto these serene French rivers. 

John Waller, producer of  Mending the Line, grew up near the North Umpqua River.  One of his first summer jobs was picking blackberries for the Steamboat Inn.  John met Frank and Jeanne in 2013 while producing a series of short tourism videos about fly-fishing on the North Umpqua River.
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What better way to celebrate Valentine's Day than gifting your loved one with delicious chocolate, healthy pecans and a "KISS"?

We have partnered with Sunnyland Farms to bring you this very special, limited edition, Valentine's Day Gift Box. 

Each gift box includes:
• Volume #2 of Nourish and Flourish
• A sampler box of delicious chocolate wonders from around the world + a 3+ ounce bar of Fair Trade Chocolate 
• A sample bag of Sunnyland Farms Mammoth Pecan Halves- perfectly toasted and lightly salted - a delicious, healthy snack and so yummy with chocolate!
• A copy of Sunnyland Farms "Only the Best" catalog that features all of their delicious products including: shelled raw pecans whole mixed nuts, virgin pecan oil, nut butters, wild Gallberry honey, dried fruits, specialty cakes, pies, breads, granola and fruit cakes, gourmet candy including, brittle, chocolate clusters, bark, pecan logs, and pecan pralines.

Each gift box also includes festive packaging and sprinkled with “KISSES” and hearts! We can also personalize each gift box with your well wishes. Just indicate your notes during check-out or email us specific instructions at: nourishorder@gmail.com

Volume #2 of Nourish and Flourish also features dynamic QR codes that take you on an exciting multi-media journey! Informative and engaging content appropriate for all ages.
• • • 
Sunnyland Farms was established in Albany, Georgia by the Willson family, and has been committed to growing the finest nuts since 1948. Grown on their scenic farms, Sunnyland nuts are hand-harvested, shelled, and packaged. They have a robust online e-commerce and mail order business that guarantees you will receive the freshest nuts, always harvested in the latest crop year, delivered right to your door! Sunnyland Farms is our "go-to" for adding nuttiness and crunch to all of our favorite recipes.

$34.99 per gift box - SHIPPING IS INCLUDED! Mailed via USPS priority flat rate box which includes tracking and insurance. Domestic delivery in 1-4 days.
Meet Sunnyland Farms
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Volume 2 of Nourish and Flourish, a VMG publication, includes interactive QR codes that take you on a journey around the world. Unlike other QR codes, we point you to expanded companion editorial content - not advertising or sales oriented digital noise.

Where the codes take you will change over time–to expanded editorial content, recipes, a video, or even a mini-documentary that we have curated from collaborators all around the globe. We create and control what URL the codes point to and can change on demand. We can track how many times the QR codes have been scanned and to what stories as we are the content creators!

These exclusvie QR codes bridges the printed pages with the internet - literally our pages “come alive” right in front of you. Check out our website for instructions on how to scan if your new to this technology - no apps required! (See video at the end of this news feed.)

What is  Veracity Media Group?
Veracity Media Group (VMG) is a full-service content creation and communications company that creates and publishes Nourish and Flourish along with other publications, print and digital media. Our team is comprised of independent creative collaborators and strategic partners from all over the world. 

Since the launch of Nourish and Flourish in June 2018, we are proud to have partnered with many editorial collaborators including:

NASA / European Space Agency / The Hubble Space Telescope
Kew Millennium Seed Bank, United Kingdon / Papadakis Pubishing, London
Svalbard Global Seed Vault / The Crop Trust
FoodTank
Heritage Radio Netork
Blaine Scinta, brand and travel photographer
The Library at the Strahov Monastery, Prague
The British Library
Navajo Department of Tourism
Univeristy of Missouri
Understanding Ag / Soil Health Academy
Thames & Hudson / Joanna Maclennan / Nicole England
Johnson & Wales University Charlotte / Chef Peter Reinhart
The Puratos Group, Brussles, Belgium
Shambala Publications
North Carolina Research Campus
NOAA Fisheries
Universidad Francisco de Vitoria, Spain
Big Green Egg / USA / EU
Chronicle Books
Journey Blue Media
Hannah Stonehouse Hudson, social media consultant and photographer
John Slemp, photographer
Oliver Tolentino / A. Caruthers
Chelsea Green Publishing / Fibershed / Recbecca Burges
Western Rivers Conservancy 
Uncage the Soul Productions
Steamboat Inn / Oregon
Mandala Earth / Fantastic Fungi
American Institute of Physics
Pariah Recorders
Bloomsbury
AND THE LIST KEEPS GROWING!


What makes us different?
Our approach to producing a story - we are not just creating the content - we are also publishing and placing the content! We combine the power of print + the innovation of digital media to open doors to more informative content than either platform alone can contain.

We are expert story producers. We work collaboratively with our clients and "together" make the final decisions about the "who", "what", "when",  "where" and most importantly the "why" factor.

With our established national distribution retail channels + our expanding international digital and social media footprint -  VMG provides guaranteed media placement for those stories we feel will make a difference!